Enter the Rugged Ride Sweepstakes for your chance to win a New Toyota Tacoma, YETI Cooler, or KEEN Footware boots. There are 56 total winners, and the gran prize is worth nearly $30,000. If you haven’t heard of YETI Coolers, they are pretty much the greatest cooler on the earth. Hurry, this sweepstakes ends on October 31st, 2016.